A really good summary of the majority of US Super Bowl commercials

[solarbird]

From fengi, here, via nihilistic_kid:

HAVING TO PRETEND THE FUCKHOLE IS HUMAN.

DOESN'T THAT SUCK?

DON'T BE A GIRL, BUY OUR SHIT.

The misogyny really was just laid out there this year. How horrible and emasculating it is not to be a total ass all the time; how if you're forced to choose between your automobile's tires and your wife, if you're a real man, you'll throw your wife out of the car in front of the guys with the guns and take off to save your automobile's tires from theft; how horrible and emasculating it is not to have a TV screen showing sports in your face at literally every moment.

(Which, if you analyse things even momentarily, also means you're not a real man if you're not a braying jackass, a coward who throws companions to the wolves while screaming off to save your own life, and a mindless consumer who spends most of his time staring at a portable television showing sports and sports ads. In other words, if you're not a baby having your whims catered to by the moment.)

This is deeply broken.

It's a shame, really. It was one hell of a championship, if you're into handegg. No, seriously, it was the best game I've seen in a while. It's not just the let's-start-the-second-half-with-an onsides kick call (which was brilliant, as was the cut to the Indianapolis coach literally gaping - spectacular directing work there), no; I really thought the quality of play up and down the field - but particularly of both offensive lines - was just marvellous. You really got to see two impressive coaches and teams at work here. From a game standpoint, that was nice.

Too bad about the pathetic, insulting packaging wrapped around it.

Comments

[ankh-f-n-khonsu.livejournal.com]

Have you read any Slavoj Zizek?

[solarbird]

I can barely read the name! So that's a big no. ^_^

[ankh-f-n-khonsu.livejournal.com]

You're following a line of analysis that's central to his philosophy - ideology vs. the Real. You might think of it as a modern application of Lacanian psychoanalysis. I've posted a few entries with vids (http://sophrosyne.radical.r30.net/wordpress/?s=zizek), if you'd like to get your feet wet.