Didn't get the memo

[solarbird]

Somebody Get the Memo

eta: I learned something today! I've never heard of BOGO as Buy One Get One Free. I'm only (and am strongly) familiar with it as a prefix meaning fake. (BogoMIPS, et al.)

Comments

[kathrynt.livejournal.com]

I don't get it.

[juliansinger.livejournal.com]

Me neither.

[zeightyfiv.livejournal.com]

...I guess we didn't get the memo either? c.c

[nimbrethil.livejournal.com]

Add me to the list of Don't Get It.

[jessie-c.livejournal.com]

It's all right, you're not required to speak Marketer in your line of work : )

[oh6.livejournal.com]

Speaking of odd advertising, there's a truck that I periodically see going through an intersection on the way to work, with "BIMBO" blazoned prominently on it. Turns out it's for a corporation that owns Orowheat among other brands. I have a lingering suspicion that it's some multinational that decided to just go with their right name and make it stick, but perhaps slang has moved on further than I thought.

[dpawtows.livejournal.com]

And I was a bit perturbed the first time I saw a semi from "Guaranteed Overnight Delivery". Yes, they label the trucks with their acronym in eight-foot-tall lettering. It's an East Coast company.

[tereshkova2001.livejournal.com]

Best version of that was from my high school's speech team. The t-shirts read

Littleton
Speech &
Debate

and on the back said "Expand Your Mind."

[solarbird]

Remind me to tell you the Deerfield debate story when I see you. It's funny but only works spoken aloud.

[lyricae.livejournal.com]

Having worked in a shoe store I am familiar with BOGO sales. Buy one get one free or buy one get one half off are popular.

[mikec1157.livejournal.com]

BOGO has been used by "Payless" shoe stores for years, and thier TV ads are mindless to someone almost cute, but it works as I've gone shopping there a couple of times when I hear the BOGO ads.

[galbinus-caeli.livejournal.com]

Wow. I thought I was the last one to figure that out. Of course I think I could count the months since I figured it out on one hand, or maybe one and a half. Well, definitely one if I use binary.

[wytwolf.livejournal.com]

You know, I never heard of the term "BOGO" before myself until about a week ago at my new job. Scholastic does all kinds of book fairs, and one is a BOGO Fair since it's all buy one get one free books. They've been using the term for awhile it seems :)

http://www.scholastic.com/bookfairs/experience/bogo.asp

[silussa.livejournal.com]

It's actually a common term in retail, but generally NOT in advertising/dealing with the public. It's more "internal terminology", although the fact that it's gradually leaking out into public use is interesting.

[(Anonymous)]

You get this abbreviation moderately often in the UK too - but as BOGOF (spoken as 'bog off') rather than BOGO. It's apparently universally abbreviated amongst industry insiders (http://www.telegraph.co.uk/news/uknews/2263645/Food-waste-Why-supermarkets-will-never-say-bogof-to-buy-one-get-one-free.html), but I've seen the abbreviation used by companies (http://www.safestyle-windows.co.uk/offers/) and I'm pretty sure it's in common usage.

Oh, ironic Recaptcha word verification: 'Vietnam muddier'. There's got to be a political meaning there, surely?

<lj user="sir-quirky-k"

[quen-elf.livejournal.com]

It's common here - but not BOGO, BOGOF. Which is more amusing since it basically means that ads tell you to bog off (slang of some years ago, but still).